October is Beast Cancer Awareness Month and there are numerous ways you can contribute to the cause. Westfield, which owns and operates 47 shopping centers nationwide, including the Garden Sate Plaza, has partnered up with Bright Pink and Giuliana Rancic to offer customers a shopping-friendly way to give back.
“Breast Cancer Awareness month is the perfect opportunity for us to use fashion to unite and mobilize local communities in support of Bright Pink’s very important cause,” says Shaun Swanger, VP, Marketing – Fashion, Westfield. “It’s always a pleasure to work with Giuliana and we’re excited to bring her story and message of hope and inspiration to our shoppers, while offering fabulous deals and offers from our retailers in the process.”
Donations to Bright Pink will cost only five dollars and will give donors access to 46 exclusive deals from participating retailers throughout the entire month. Click here to find out more or to make your five dollar donation.
Bright Pink is a community focused on the prevention and early detection of breast and ovarian cancer in young women.
“Bright Pink is thrilled to partner with Westfield for the first time this year. This partnership kicks off at a very important moment, as we move from National Ovarian Cancer Awareness Month into National Breast Cancer Awareness Month. Through the sales of the Bright Pink Book and Westfield special events, we are so fortunate to have the opportunity to educate, equip and empower thousands of women to be proactive with their health,” says Lindsay Avner, Founder and CEO of Bright Pink.
Additionally, Westfield will spread Bright Pink’s lifesaving message by sharing breast health tips with shoppers through integrated social and digital promotions of the Bright Pink Book and special events.